This Privacy Policy describes how FareBack , accessible at https://www.fareback.in , collects, uses, shares, and protects the personal information of users ("you," "your," or "User") who access or use our Website and related services (collectively, the "Services").
This Privacy Policy is published in compliance with:
Section 43A of the Information Technology Act, 2000 Rule 4 of the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 General Data Protection Regulation (GDPR) where applicable The Digital Personal Data Protection Act, 2023 (India) By accessing or using our Services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with this Privacy Policy, please do not use our Services.
1.1 Personal Information You Provide to Us:
When you register, use our Services, or communicate with us, we may collect the following information:
c) Financial Information:
UPI ID (for cashback payments) PAN card number (for payments exceeding Rs. 5,000 or as required by applicable tax laws) Transaction history on our Platform 1.2 Information Collected Automatically:
When you access our Services, we automatically collect:
b) Usage Information:
Pages visited on our Platform Click patterns and navigation paths Search queries on our Platform d) Cookies and Tracking Technologies:
Tracking pixels from affiliate networks Third-party analytics cookies 1.3 Information from Third Parties:
We may receive information about you from:
a) Affiliate Networks and Partner Stores:
Purchase confirmation data Order value and product categories Commission and cashback tracking data Transaction status (confirmed/pending/cancelled) Return and refund information b) Social Media Platforms:
If you log in through Google, Facebook, or other social accounts, we receive your name and email Social media profile information (public) 1.4 Sensitive Personal Data:
We minimize collection of sensitive personal data. However,
we may collect:
Financial information (upi id for cashback payouts) We do NOT collect:
Caste or tribe information 2.1 Primary Purposes:
a) Service Delivery:
To create and manage your account To track your cashback transactions To calculate and credit cashback to your account To process cashback withdrawal/payment requests To send transaction confirmations and updates To provide customer support b) Cashback Tracking:
To generate unique affiliate tracking links To match your clicks with purchases at partner stores To verify transactions with affiliate networks To calculate cashback amounts To maintain your cashback wallet balance c) Communication:
To send cashback status updates To notify about new deals and offers To send payment confirmations To respond to your inquiries To send important service announcements 2.2 Secondary Purposes:
a) Improvement and Analytics:
To analyze usage patterns and improve our Services To conduct internal research and analytics To fix bugs and technical issues To optimize user experience b) Marketing (with your consent):
To send promotional offers and deals To personalize deal recommendations To show relevant cashback offers c) Security and Fraud Prevention:
To detect and prevent fraudulent transactions To prevent abuse of cashback system To protect against unauthorized access To enforce our Terms and Conditions d) Legal Compliance:
To comply with applicable laws and regulations To respond to legal processes To cooperate with law enforcement To enforce our legal rights Tax reporting and compliance 3.1 We may share your information with:
a) Affiliate Networks and Partner Stores:
We share click and transaction data with affiliate networks (such as Cuelinks, Admitad, vCommission, and similar networks) to track your purchases and earn commissions that fund your cashback. This data typically includes: click ID, transaction amount, product category, and order ID. We do NOT share your name, email, or bank details with affiliate networks unless necessary for dispute resolution. b) Payment Processors:
To process cashback payments to you We share necessary financial details (bank account/UPI) with our payment processing partners c) Analytics Providers:
Other analytics tools for service improvement Data shared is typically aggregated and anonymized d) Service Providers:
Cloud hosting providers (e.g., AWS, Google Cloud, Vercel ) Email service providers (for sending notifications) e) Legal Authorities:
When required by law, court order, or government request To protect our rights, privacy, safety, or property In connection with legal proceedings f) Business Transfers:
In case of merger, acquisition, or sale of assets Your data may be transferred to the new entity You will be notified before your data is transferred 3.2 We do NOT:
Sell your personal data to third parties Share your data with third parties for their own marketing purposes without your explicit consent Share your bank details with anyone except payment processors for cashback payouts Provide your personal information to competitor cashback platforms 4.1 Types of Cookies We Use:
a) Essential Cookies:
Required for the Platform to function Session management and authentication b) Affiliate Tracking Cookies:
CRITICAL for cashback tracking When you click a cashback link, a cookie is placed on your device This cookie tracks your purchase at the partner store Without this cookie, cashback CANNOT be tracked Cookie duration varies by partner (typically 24 hours to 30 days) c) Analytics Cookies:
Help us understand how users interact with our Platform Can be disabled in your browser settings d) Preference Cookies:
Remember your settings and preferences Language, currency, notification preferences e) Marketing Cookies:
Track effectiveness of marketing campaigns Can be disabled with your consent settings 4.2 Third-Party Cookies:
Our Platform may contain cookies from:
Affiliate networks (tracking cookies) Partner stores (during redirect) 4.3 Managing Cookies:
You can manage cookies through:
Browser settings (Chrome, Firefox, Safari, etc.) Our cookie consent banner Opting out of analytics at tools.google.com/dlpage/gaoptout Note: Disabling affiliate tracking cookies will prevent cashback from being tracked. We are not responsible for untracked cashback due to disabled cookies.
5.1 Storage:
Your data is stored on secure servers located in Singapore We use reputable cloud service providers Data is stored for as long as your account is active plus 5 years after account deletion (for legal/tax compliance) 5.2 Security Measures:
Encryption of data in transit (SSL/TLS) Encryption of sensitive data at rest (AES-256) Password hashing (bcrypt) Access controls and authentication Employee access restrictions Incident response procedures 5.3 Data Breach Notification:
In the event of a data breach affecting your personal information, we will notify you within 72 hours We will also notify the relevant authorities as required by law (CERT-In) We will take immediate steps to contain and remediate the breach 6.1 Under Indian Law (Digital Personal Data Protection Act, 2023):
You have the right to:
a) Access your personal data held by us
b) Correct inaccurate or incomplete data
c) Delete your personal data (Right to Erasure)
d) Withdraw consent for data processing
e) Nominate a person to exercise your rights in case of death or incapacity
f) Grievance redressal
6.2 Under GDPR (for EU Users):
If applicable, you have the right to:
a) Access your data
b) Rectification of data
c) Erasure ("Right to be Forgotten")
d) Restrict processing
e) Data portability
f) Object to processing
g) Not be subject to automated decision-making
6.3 How to Exercise Your Rights:
Contact us at:
Email: support@fareback.in Subject line: "Data Rights Request - [Your Request Type]" We will respond within 30 days of receiving your request.
7.1 Active Accounts:
We retain your data as long as your account is active Transaction data is retained for 5 years (tax compliance) 7.2 Deleted Accounts:
Personal data is deleted within 90 days of account deletion request Some data may be retained for legal compliance (up to 5 years for financial records) Anonymized data may be retained indefinitely for analytics 7.3 Specific Retention Periods:
| Data Type | Retention Period |
|------------------------|----------------------------------|
| Account information | Until account deletion + 90 days |
| Transaction records | 5 years from transaction |
| Financial records | 8 years (as per tax laws) |
| Communication records | 3 years |
| Cookie data | Up to 2 years |
| Analytics data | 26 months (anonymized) |
| Support tickets | 3 years after resolution |
8.1 Our Services are NOT intended for individuals under
the age of 18 years.
8.2 We do not knowingly collect personal information from
children under 18.
8.3 If we become aware that we have collected data from a
child under 18, we will delete it immediately.
8.4 If you are a parent/guardian and believe your child has
provided personal information to us, please contact us
at support@fareback.in.
9.1 Our Platform contains links to third-party websites
(partner stores like Flipkart, Myntra, Ajio, Amazon, etc.)
9.2 When you click on a cashback link and are redirected to
a partner store, that store's privacy policy governs the
collection and use of your data on their platform.
9.3 We are NOT responsible for the privacy practices of
third-party websites.
9.4 We encourage you to read the privacy policies of every
website you visit.
9.5 We do NOT have access to or control over cookies or
tracking technologies used by partner stores.
10.1 We may update this Privacy Policy from time to time.
10.2 We will notify you of material changes by:
Prominent notice on our Platform Push notification (if applicable) 10.3 The "Last Updated" date at the top indicates the most
recent revision.
10.4 Continued use of our Services after changes constitutes
acceptance of the updated Privacy Policy.
In accordance with the Information Technology Act, 2000
and rules made thereunder, the Grievance Officer for the
purpose of this Privacy Policy is:
Designation: Grievance Officer Email: support@fareback.in / lkkhatri0704@gmail.com The Grievance Officer shall address your concerns within 30 days of receiving your complaint.
For any questions, concerns, or requests regarding this
Privacy Policy, please contact us:
Email: admin@fareback.in / lkkhatri0704@gmail.com Website: https://www.fareback.in By using our Platform and Services, you consent to:
The collection and use of your information as described in this Privacy Policy The use of cookies and tracking technologies The transfer of your data to affiliate networks for cashback tracking Receiving communications from us regarding your account and transactions You may withdraw your consent at any time by:
Contacting us at support@fareback.in Deleting your account through account settings Updating your communication preferences Note: Withdrawal of consent may result in inability to provide certain Services, including cashback tracking and payments.
